SimplyEmail

Share campaigns on Facebook and Twitter

Email-sharing links for Twitter or Facebook can be added to your campaigns with our email builder or quick link tags, making it easy for recipients to share the email with their social media contacts.

We also generate quick-share social media links as soon as a campaign is sent, so you can share the email with your online friends and followers.

Permission required to use this feature: see reports

To retrieve social sharing links after a campaign has been sent:

  1. Click Campaigns.
  2. Click on a sent campaign.
  3. Click Share Campaign.
    The

You'll see a pop-up window containing the email's short URL, as well as Twitter and Facebook share buttons:

Link generator to share on Twitter or Facebook

The short URL is for a generic version of the campaign so it won't contain any personalization, if you happen to have used personalization tags in the email.

Clicking the buttons will open Facebook or Twitter in a new browser window and automatically generate a status update for you, containing the campaign name and short URL. You can edit the post before sharing it.

The short URL will always be at createsend.com. It isn't possible to change that, but even if Twitter or another of the major URL shortening services changes the URL, it will still be tracked in the campaign's social sharing & forwards report.

Encourage recipients to share

The email builder makes it easy to add Facebook or Twitter share buttons to any text section of your campaign. Just position your cursor where you want the button to go then, from the editing toolbar, click Insert > Social sharing.

The text toolbar in the email builder, showing the

Some email templates use a different content editor to the one pictured above. If you're using the other editor you'll find parts of the editing toolbar are different, but adding Facebook and Twitter buttons works in the same way. To add one, click Insert > Social sharing and follow the prompts.

Twitter shares

When a recipient clicks the Tweet button A Twitter it opens a new browser window loaded with Twitter's "Share a link with your followers" page:

The share interface for Twitter

The user will have to sign into their account (if they're not already signed in) where they'll find a status update ready to post. The tweet includes your email subject line and short URL for a generic, non-personalised, version of the campaign. It can be edited before they share it.

Facebook shares

With the Facebook button, you can choose for people to share the campaign or share a web page, for example your company website, blog, or Facebook Page. When you select Share a page on Facebook, you'll be prompted to enter the URL, as shown here:

Option to Share a page on Facebook

When a recipient clicks the Facebook Share button A Facebook Share button in your campaign, it opens a new browser window loaded with Facebook's "Share on Facebook" page.

This will give the recipient different options for sharing the web version of your campaign on Facebook or Messenger, or for sharing the specified URL if you use the "Share a page" option.

See who has shared your campaign

As soon as your campaign has been sent we start tracking share activity for the campaign report. If you have access, you can view the social sharing and forwards report to see the number of times your campaign has been shared on Facebook, as well as how many recipients have used the forward-to-a-friend link.