SimplyEmail

Email import troubleshooting

Permission required to use this feature: create campaigns and import their own designs

When you import an email from your computer or the web, your import is scanned for issues. Below are the messages you could receive if issues are found, and how to resolve them.

Unsubscribe link issues

Outside of invalid HTML, often issues graised are to do with the formatting of unsubscribe links.

Your email is missing an unsubscribe link from either its HTML or plain text version. We require a single-click unsubscribe link in every campaign and journey email sent through the system.

You can add an unsubscribe link yourself, or let us do it automatically. Our version is added to the footer of your email and may not match your design, so we recommend you add your own, especially if the email content is not in English.

Nested unsubscribe tag

Your unsubscribe tag is inside another link, which will render the unsubscribe link unusable and cause problems for subscribers attempting to unsubscribe.

Solution

Update your HTML so the unsubscribe tag is not nested within any links.

We detected a link inside your unsubscribe tag, which will render the unsubscribe link unusable and cause problems for subscribers attempting to unsubscribe.

Update your unsubscribe tag so the only thing between the tags is text. We'll automatically convert the text to a link for each recipient.

Unsubscribe inside comments

Your unsubscribe tag is hidden inside a HTML comment tag, which means it will be hidden from recipients. It is a requirement of using this software that all emails contain a single-click unsubscribe link.

Solution

Please ensure your unsubscribe link is visible and not commented out of the page.

Unsubscribe tag not closed

We found the <unsubscribe> tag, but couldn't find the </unsubscribe> tag.

Solution

Edit your HTML to complete the tag set, and also make sure there is text between the tags. For example:

<unsubscribe>Unsubscribe instantly</unsubscribe>

Other issues

Below are the most common issues that aren't related to unsubscribe links.

A/B split test, selected link missing

You are re-importing a campaign that was set up as an A/B split test in your account, and it no longer contains the A/B test link that was specified when you set up the test.

Solution

Replace the A/B test link that was removed or changed, then re-import it.

Could not find CSS file

The CSS file you referenced in the <head> of your HTML file could not be found.

Solution

Copy and paste the CSS into the head of your HTML using <style></style> tags, or double-check the file reference and try importing again.

Flash or JavaScript detected

Very few email clients support Flash content and will strip it out automatically.

Most email clients also disable JavaScript. Your campaign may be filtered as spam, or will display a security warning to your recipients like the one below.

A warning that JavaScript is not supported in an email client

Solution

We recommend you remove both Flash and JavaScript from your email. If you need to point to Flash content, provide a link in the email instead, so the recipient can view it in their web browser.

No text between tags

We found the unsubscribe tags in your HTML but there is no text between the tags:

<unsubscribe></unsubscribe>
Solution

Insert some text between the tags. The text will then become an unsubscribe link for each recipient. For example:

To stop receiving these emails, click <unsubscribe>unsubscribe</unsubscribe>

We had problems importing one or more of your links, indicating something is formatted incorrectly.

Check your code for invalid HTML then try re-importing. If you're having trouble finding what's wrong, please contact us for help.

Try a code validation tool, like W3C's markup validator, to make finding invalid code easier.